Iyo Rainbow Nikes Unoda Kudada 2017

Zvemukati

• Ongororo ye

Chikumi wega wega, muraraungu unoputika muNew York City mukukudza LGBT Pride Month (iyo, BTW yave ichipembererwa kubvira mhirizhonga ya1969 paStonewall Inn muManhattan, nzvimbo yekumisikidza yebato rekusunungura ngochani muUS, sekureva kweLibhurari. yeKongiresi).

Asi June LGBT Pride mhemberero yakapararira kure kupfuura Manhattan uye gore negore Pride parade; muraraungu ikozvino unoratidza kugamuchirwa uye LGBT inotsigira gore-kutenderera uye kutenderera pasirese. Nike, iyo yakatanga chirongwa chakakosha cheEQUALITY munaFebruary 2017, iri kuchengetedza kuzvikudza kuri kurarama nekuburitswa kwavo kwazvino: muraraungu-hued muunganidzwa weshangu nehembe dzinokukurudzira kuti "Uve Wechokwadi."

Iyo BETRUE 2017 muunganidzwa inotangisa muna Chikumi 1 paNike.com uye paNike vatengesi vane mana akasiyana mabhutsu-iyo Nike Classic Cortez BETRUE, iyo Nike Air Zoom Pegasus 34 BETRUE, iyo NikeLab Air VaporMax BETRUE, uye iyo Nike Flyknit Racer BETRUE (kubva kuruboshwe kusvika kurudyi pazasi).

Muunganidzwa wepagore weBETRUE wakatanga makore matanhatu apfuura sekuedza kwepasi kunotungamirwa nevanoshuvira vashandi veNike vaida kusimudzira pfungwa yekuti kusiyana kunoumba nharaunda dziri nani uye kunokurudzira hunyanzvi uye kukura.

Inosanganisirawo zvipfeko zvevarume nevakadzi: Nike Dry Muscle Tank, Sportswear Tee, T-shirt, uye vaviri veNike Elite Cushion Crew Running Socks.

ICYMI, vakadzi vari kurara nevamwe vakadzi kupfuura nakare kose-asi vanhu veLGBT vari kuramba vachiwedzera hutano kupfuura vezera ravo. Kwete kutonhorera. Ndicho chikonzero chimwe chete chekuti kuratidza kudada kwako nerutsigiro kwakakosha. (Isu tinodawo giya iri rinotsigira masangano ezvehutano evakadzi.)

Nike haisi kungotarisa kusanganisa iyo LGBT nharaunda mune yavo inosanganisirwa chirongwa. Iyo EQUALITY muunganidzwa-iyo inoitwa kukurudzira vanhu kutora kurongeka uye kuremekedza kwavanoona mumitambo uye kuvadudzira kubva kumunda-kwakatangwa neyeMutema Nhoroondo Mwedzi kuunganidzwa muna Kukadzi.

Ongororo ye